Haas vs. Hass
Ever wonder why you sometimes see Hass Avocados and then other times see Haas Avocados?
Wonder no more, we're happy to set the record straight, the correct spelling is HASS. It is spoken to rhyme with "pass". The Hass variety of avocado is named after Postman Rudolph Hass, who planted this seedling in his front yard and gave it the "Hass" varietal name. He patented it in 1935 and died in 1952, never realizing how important it would be to the global avocado industry. Knowing this, I'm sure you will be as adamant as we are about correcting the "Haas" signage to "Hass" in the farmers' markets and retail produce world.