Story Of The Hass Avocado Board

Hass Avocado Board Logo

The Hass Avocado Board is a non-profit agriculture promotion group established in 2002 by a group of farmers and importers to promote consumption of Hass avocados in the United States. In 2010 HAB launched a Nutrition Research program to increase awareness and improve understanding of the unique benefits of avocados to human health and nutrition. The four research pillars are heart health, weight management, diabetes, and healthy living.  For a comprehensive collection of published nutrition and scientific literature, please visit Nearly 20,000 producers and 100 importers – from California, Chile, Mexico, Peru, New Zealand and the Dominican
Republic – are involved in HAB, which covers fresh domestic and imported Hass Avocados sold in the U.S. market.

For more information about the Hass Avocado Board including its bylaws and other legal documentation, please visit

The following marketing organizations are established or recognized under the Hass Avocado Promotion, Research and Information Act of 2000:


The Hass Avocado Board has adopted a diversity policy to ensure that HAB and its programs are open to all individuals without regard to race, color, national origin, sex, religion, age, disability, political beliefs, sexual orientation, and marital or family status or other basis protected by law. Read the HAB Diversity Outreach Plan and Policy here.