Irvine, CA (June, 2009) – Small-to-medium in stature, the Fresh Hass Avocado has a towering presence and is the most widely-consumed avocado today. This oval-shaped fruit is easy to peel, available year-round, and has a smooth, nutty taste which accents and complements menu dishes from Asia to the Mediterranean to the Americas. Join the ranks of foodservice operators who know how to work with avocados and experience why Fresh Hass Avocado is the preferred avocado for menu creations.
 
Boost your knowledge of the Fresh Hass Avocado and give your operation a leg up on the competition with creative, nutritious menu ideas. Become familiar with the various ripeness stages and the optimum cooking procedure to use at each stage: from fresh to deep-fried to broiled, there’s a Fresh Hass Avocado waiting to transform ordinary into extraordinary.
 
For a free copy of the Culinary Instruction Kit and to unleash hidden potentials behind every Fresh Hass Avocado, contact the Hass Avocado Board at 949-341-3250.
 
About the Hass Avocado Board
The Hass Avocado Board (HAB) was established in 2002 after approval by producers and importers of Hass avocados in a national referendum. A 12-member Board administers the program. Over 20,000 producers and 100 importers are involved in the HAB which covers fresh domestic and imported Hass avocados sold in the U.S. market.