1. Description of Sweepstakes: The Hass Avocado Board (the "Sponsor") is offering "Swing into Season with Hass Avocados" (the
   "Sweepstakes") and will award prizes via a random selection of valid entrants. The Sweepstakes begins at 12:01 AM January 1, 2007 Pacific Time (PT) and ends December 31, 2007 at midnight PT, ("Promotion Period"). Within the overall Promotion Period, there are four (4) separate Sweepstakes Drawing Periods ("Drawing Periods") executed on the following schedule:

   Drawing Period	Begins at 12:01 AM on...	Ends at midnight on...	Drawing conducted on or about...	Winner notified on or about...
   One	1/1/07	3/31/07	4/9/07	4/10/07
   Two	4/1/07	6/30/07	7/9/07	7/10/07
   Three	7/1/07	9/30/07	10/08/07	10/09/07
   Four	10/1/07	12/31/07	1/7/08	1/8/08

   All entries received during a given Drawing Period are eligible for that Drawing Period only and will NOT be "rolled forward" for inclusion in the next and/or subsequent Drawing Periods.

2. How to Enter: No Purchase Necessary. Visit www.avocadocentral.com and when you subscribe to the recipe e-newsletter for the first time, by providing your first name, last name and email address, you are automatically entered in the Sweepstakes for the Drawing Period in which you subscribed. You will have the opportunity to send a recipe to up to ten (10) friends by providing their email addresses. For each valid email address to which you send a recipe, you will receive one (1) additional entry in the same Sweepstakes Drawing Period. There is a limit of one (1) original entry per person per email address with the possibility to earn up to ten (10) additional referral entries. By subscribing to the e-newsletter, entrants understand their entry information will be used by the Sponsor for subsequent marketing and communication efforts.

3. Eligibility: The Sweepstakes is open to legal residents of the (50) United States and the District of Columbia who are 18 years of age or older. Sweepstakes is void where prohibited by law. If the age of majority in your jurisdiction is older than 18, you must be the age of majority in your jurisdiction to be eligible. Employees, officers and representatives (and members of their immediate families and those living in the same household of each) of the Hass Avocado Board, its affiliated boards, companies, and advertising and promotion agencies, and any other company involved in the design, execution or production of this Sweepstakes are not eligible.

4. Prizes: Four (4) Hass Avocado Gift Basket. Each Gift Basket Prize includes one (1) each of the following: Country Style Half-Barrel Basket, Pottery Avocado Serving Set which includes four (4) bowls of varying sizes, Dish Towel with Avocado Design, Avocado Slicer, Avocado Spoon, Avocado Cooking Oil, two (2) Packages of Guacamole Mix, plus two (2) limes and 24-26 large Fresh Hass Avocados, approximate retail value $200. One (1) Hass Avocado Gift Basket Prize will be awarded in each of the four (4) Drawing Periods and the odds of winning depend upon the number of valid entries received in each Drawing Period. There are four (4) prizes available with a total approximate retail value of all prizes of $800.

5. General: Winners will be notified by email to confirm acceptance of the prize and to verify the shipping address for the prize. Potential winner must respond within five (5) days of first attempted notification or at Sponsor's discretion he/she will be disqualified and an alternate winner will be selected. By accepting a prize, a winner agrees to allow use of his or her name, voice, statements and/or photo for advertising this or similar promotions without limitation and without compensation, except where prohibited. ALL TAXES ON PRIZES ARE THE SOLE RESPONSIBILITY OF THE WINNER. Prizes are not exchangeable, transferable and there are no cash substitutions. By participating, entrants agree to be bound by these rules and the decision of the Sponsor as final in all matters relating to the Sweepstakes. Sponsor is not responsible for any electronic, hardware or software program, network, Internet or computer malfunctions, failures, or difficulties of any kind, including without limitation, server malfunction, and virus distribution or by a human error which may occur in the process of recording on-line entries at the web page. Sponsor is not responsible for any damage to an entrant's computer hardware or software that may occur as a result of entrant participating in the Sweepstakes. Any attempt by an entrant to interfere with the operations of the Sweepstakes is a violation of criminal and civil laws; Sponsor reserves the right to seek damages from any such entrant to the fullest extent permitted by law. In the event of a dispute regarding who submitted an on line entry, the entry will be deemed submitted by the holder of the email account. If, in Sponsor's opinion, there is any suspected or actual tampering with any portion of the Sweepstakes, or if technical or other difficulties outside of Sponsor's control compromise the integrity of the Sweepstakes, Sponsor reserves the right to terminate the Sweepstakes and in such event to select winners through a random drawing from among all valid entries received before such termination. All entries are the property of the Sponsor.

6. Release: BY ENTERING THE SWEEPSTAKES, YOU RELEASE AND HOLD SPONSORS AND THE EMPLOYEES, OFFICERS, DIRECTORS, SHAREHOLDERS, AGENTS, AND REPRESENTATIVES OF SWEEPSTAKES ENTITIES, HARMLESS FROM AND AGAINST ANY AND ALL LOSSES, DAMAGES, CLAIMS, AND ACTIONS OF ANY KIND ARISING IN CONNECTION WITH THE SWEEPSTAKES OR RESULTING FROM ACCEPTANCE, POSSESSION, USE OR MISUSE OF, OR DEFECTS IN, A PRIZE, OR PARTICIPATION IN THE SWEEPSTAKES, INCLUDING WITHOUT LIMITATION CLAIMS BASED ON PERSONAL INJURY, DEATH, PROPERTY LOSS OR DAMAGE, PUBLICITY OR PRIVACY RIGHTS, AND/OR DEFAMATION.

7. Winners List Request: Confirmed winners will be announced at www.avocadocentral.com approximately three (3) weeks following the end of each Drawing Period. To obtain a list of all winners, send a self addressed, stamped envelope to: Swing into Season with Hass Avocados Winners List/Rules Request, PO Box 5688, Scottsdale, AZ 85261-5688 postmarked by December 31, 2007.

Sponsor: Hass Avocado Board, 38 Discovery, Irvine, CA 92618.

The Hass Avocado Board names, designs and related marks are the service marks/trademarks of Hass Avocado Board.